The way people used to buy things on the internet has changed drastically. A few years back, people were trying different websites blindly for products and services. They always used to get suggestions from friends and family. Soon, such suggestions took the shape of customer reviews and testimonials.
Now, it seems to be so mandatory that about 95% of customers read reviews before making a purchase, as the Global News Wire reports. If you are also managing a business, small or large, you must pay attention to collecting real-time customer feedback. It can help youaddress their issues in time, improve quality and support, and form a community of happy customers.
Are you unable to integrate such a system into your website? Here is a list of the top 8 Free Customer Feedback Tools for Small Businesses
8 Customer Feedback Tools for Small Businesses:
1. Smiley.pk
Smiley is founded to help you improve the productivity of your help desk with a feature-loaded tool for Customer Satisfaction Feedback. The software is backed by United Sol – a reputable web application development company – to enable businessmen to set real-time feedback from their valuable customers, clients, and key stakeholders. Many survey templates are there to assist you to create forms without any difficulty.
Find how it can benefit your business by reviewing its features as listed below:
- Create opinions, polls, and surveys
- Built-in survey templates
- Find net promoter score (NPS)
- Calculate customer satisfaction (CSAT) score
- Conducting location-based surveys
- Download and share survey reports
- Compare reports by date and time
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2. Feedier
Feedier adds ears to your business to listen to customers’ needs and experiences. It helps you gather feedback from customers through direct and indirect means. You can create different forms to collect and analyze data for a better overview of how the customer service department is working. With a visual dashboard, the admin can access different analyses of the conversations, stories, net promoter scores, etc.
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3. InMoment
InMoment moves a step ahead of conventional tools as it is based on a cloud network to better optimize your customer experience. The platform comes with multiple solutions for your business. It includes the voice of the customer (VOC), employee engagement, and social reviews and advocacy. The solution that is worth a mention here is the VoC platform that empowers you to collect feedback, get real-time alerts, and review online reports. The reason it differs from other customer feedback tools is that advanced features plan of action, exploring insights, and customer listening corner. The platform can also ease you in data collection by extracting details from social channels, financial records, and CRM.
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4. Survicate
Knowing customers’ feedback concerning their demographics is no less than a challenge. Survicate has simplified it by allowing you to create location-based surveys. You can reach out to customers and collect location-wise feedback to exhibit how your products or services are creating waves in varying regions, cities, or localities. You can design questionnaires and send them to the concerned user groups in emails. With an extensive library of surveys, you can create questionnaires fast with any of your preferred templates. There is an option to conduct surveys in chat.
5. ProProfs
ProProfs is one of the leading app providers for Delivery Management System. It has a tool named Survey Maker to capture what your customers are experiencing and what has to share. With more than a hundred templates, drafting a survey is a hassle-free job now. Select from a million questions that are classified into 20 different categories to quickly design a personalized survey; perfect for your business goals. Try adding interactive questions to ensure they are easy to answer. The key features allow you to schedule surveys, get advanced reports, grab analysis, and share them on social networking platforms.
6. Feedbackify
Creating a form for surveys and customer feedback is made simpler with Feedbackify. It has an easy drag-and-drop user interface to design forms that are persuasive and attractive. It is known for its simple integration into your websites because you can add it by copying the code to the website. As soon as you integrate it, customers are good to use it for submitting ratings and reviews. The reviews may include different comments, suggestions, and appreciation if they have any. The feature-rich dashboard takes you to review customer feedback and analyze a set of them with filters.
7. Usersnap
Collect user data in a more innovative yet engaging manner with Usersnap. This comes with the innovation of visual feedback. Consumers, who are fed up with the never-ending questions of surveys can instantly share their opinions and experiences with visual tags. The visual mechanism is backed by JavaScript. Users are engaged with visuals to take notes, comment on the effectiveness of a product or service, or bring facts to the limelight with visual elements like a circle. Various other tools can also be configured to make the most out of Usersnap.
8. Trustpilot
Trustpilot works by extracting the email list of your customers, sending them an invitation to review, and collecting feedback. It is one of the well-known review applications commonly used by business owners across the globe. Use the tool to upload a list of email subscribers and customers who have opted to review email messages in the future. To ensure the customer post review as soon as they make a purchase, you can automate review reminder emails as well.
Final words
The key to business success is keeping your customers happy and satisfied. The tools I have discussed above in this post can help you reach customers in a professional and friendly manner to let them share their experiences and appreciate your efforts.
Customers always appreciate follow-up emails for reviews as they take the perception that you are serious about your business and that their words really matter to you. Get to know what they think of your product or service so that you can remove the flaws that are disturbing your clients and add the demanding features or assistance.
